Portfolio/Smylo

Smylo is India's first natural, clean-label cat food brand
About The Company
Smylo is India's first natural, clean-label cat food brand, building premium nutrition products designed specifically for cats. The company offers a range of preservative-free wet food, bone broth, treats, and functional nutrition products made with fresh ingredients and tailored to the unique dietary needs of felines. Serving thousands of cat parents across India, Smylo is addressing the growing demand for healthier pet nutrition through a digital-first, omnichannel distribution model spanning D2C, marketplaces, and quick commerce. Smylo gained national recognition through its appearance on Shark Tank India, further validating its mission to transform pet nutrition in India. The company is on a mission to build India's most trusted cat nutrition brand and lead the transition towards cleaner, species-appropriate pet food.